toggle visibility Search & Display Options

Select All    Deselect All
 |   | 
Details
   print
  Record Links
Author (up) Han, H.; Back, K.-J. doi  openurl
  Title Relationships Among Image Congruence, Consumption Emotions, and Customer Loyalty in the Lodging Industry Type
  Year 2008 Publication Journal of Hospitality & Tourism Research Abbreviated Journal  
  Volume 32 Issue 4 Pages 467-490  
  Keywords Social/ideal social image congruence; Positive/negative consumption emotions; Customer loyalty; Lodging industry  
  Abstract The authors investigated the relationship between image congruence and consumption emotions and the possible influence of this relationship on customer loyalty in the lodging industry. Overall fit of the proposed model and research hypotheses were tested using structural equation modeling. The results showed that their model, which links image congruence, consumption emotions, and customer loyalty, was generally supported, whereas the linkage between social image congruence and consumption emotions was not significant. Findings in this study integrate recent work of image congruence into the growing body of research on the role of consumption emotions in forming customer loyalty in the lodging industry.  
  Address  
  Corporate Author Thesis  
  Publisher Place of Publication Editor  
  Language Summary Language Original Title  
  Series Editor Series Title Abbreviated Series Title  
  Series Volume Series Issue Edition  
  ISSN ISBN Medium  
  Area Expedition Conference  
  Notes Approved  
  Call Number Admin @ admin @ HanBack2008 Serial 4120  
Permanent link to this record
Select All    Deselect All
 |   | 
Details
   print

Save Citations:
Export Records: